Sony warns of $2bn full-year loss, nearly 5 times larger than predicted

[Kaniska]

When i was at San Diego Office, even i heard a reason why Sony TV is so expensive..It may be a rumour..i do not know...Sony TV and its screen has a bluish kind of layer..That bluish kind of layer is shipped from Japan with fear that if they manufacture outside, some one may copy their technology...That screen is shipped from Japan to plant in Mexico or US somewhere TV is made...You can well imagine..why the cost is so high for all TV's..But the good part is there is a huge employee discount so i got all Sont elect with 40-50% deal...

 

[cnleio]

When i was at San Diego Office, even i heard a reason why Sony TV is so expensive..It may be a rumour..i do not know...Sony TV and its screen has a bluish kind of layer..That bluish kind of layer is shipped from Japan with fear that if they manufacture outside, some one may copy their technology...That screen is shipped from Japan to plant in Mexico or US somewhere TV is made...You can well imagine..why the cost is so high for all TV's..But the good part is there is a huge employee discount so i got all Sont elect with 40-50% deal...

In High-end product, SONY need to compete with Samsung and Apple,
In Mid & Low-end product, SONY vs a batch of China companies.

To SAVE Money both Samsung and Apple set production lines in China factory, and local China companies as their suppliers, SONY core production line still Made in Japan with high cost. As a enginner, i say the prime cost of a electronic product is 1. Labor cost 2. LCD cost 3. chip cost.

The cheaper labor in developing country, most chips bought from America, China's BOE and S.Korea's Samsung can provide much cheaper LCD screen although lesser quality. SONY lack price advantage.

 

[terranMarine]

Who didn't see it coming is really blind, the downfall of Japanese electronic companies is inevitable. Competition is extremely fierce coming from the Koreans, Chinese and TW brands. Japanese consumers alone won't be enough to save them, domestic market is too small and they are losing the international market battle. The digital era has knocked down the reigning Japanese audio maker giants. Japanese home appliances are good but too expensive and besides Korean and Chinese make their own products. The only undisputed monopoly Japan has are cameras.

 

[senheiser]

this is all plan of America they have never forgave Japan for buying columbia

sony pictures is the last major movie studio not american
Major film studio - Wikipedia, the free encyclopedia

same for sony music
Record label - Wikipedia, the free encyclopedia

Sony is the last standing none american alternative to these giants and America did everything possible hurt them in order to let them sell their Media labels. Why you think Microsoft made consoles all of the sudden? Constantly you hear media reporting about Sony and saying they go bankrupt and other media war against Sony.
Japanese Goverment should bail out Sony and give them money their assets they own are way too valuable for Japans future interests but i guess Abe doesnt care.

@Nihonjin1051 @ChineseTiger1986

 

[ChineseTiger1986]

this is all plan of America they have never forgave Japan for buying columbia

View attachment 60749
sony pictures is the last major movie studio not american
Major film studio - Wikipedia, the free encyclopedia

same for sony music
Record label - Wikipedia, the free encyclopedia

Sony is the last standing none american alternative to these giants and America did everything possible hurt them in order to let them sell their Media labels. Why you think Microsoft made consoles all of the sudden? Constantly you hear media reporting about Sony and saying they go bankrupt and other media war against Sony.
Japanese Goverment should bail out Sony and give them money their assets they own are way too valuable for Japans future interests but i guess Abe doesnt care.

@Nihonjin1051 @ChineseTiger1986

Definitely true, but Apple wanna penetrate into the video game market, so they are interested to buy the video game division from Sony.

Apple Should Buy Sony’s PlayStation Division - SlashGear

 

[Aepsilons]

Mr. Conspiracy Theory at it again...

 

[senheiser]

Mr. Conspiracy Theory at it again...

why made MS xbox? Dont they have PC gaming?

 

[Hashshāshīn]

why made MS xbox? Dont they have PC gaming?

What a ridiculous point "Why did a company make a product"

 

[Aepsilons]

What a ridiculous point "Why did a company make a product"

 

[cirr]

Sony mulls drastic downsizing of smartphone business in China

KYODO

The Japan Times 19.09.2014

Sony Corp. is considering a sharp downsizing of its smartphone operations in China because its business is unlikely to grow in the wake of popular local rivals, company sources said Thursday.

Sony, which on Wednesday warned of a bigger loss than previously projected for fiscal 2014 ending March due to its flagging smartphone business, plans to eventually pull out of the smartphone market in the world’s second-largest economy as part of turnaround measures it aims to compile by around November, the sources said.

Sony is putting efforts into introducing advanced audiovisual features in its smartphone models but has been facing tough competition in China due to strong sales of cheaper Xiaomi and Lenovo smartphone models, which are also challenging Samsung Electronics Co. of South Korea.

Given the dominance of local manufacturers in the Chinese market and their moves to strengthen development of high-spec smartphones, the Japanese electronics giant has decided that it would be difficult to expand its smartphone business in China even if it invested aggressively there, the sources said.

Consultancy firm Canalys said the Chinese market accounted for 37 percent of global smartphone shipments, or 108.5 million units, from April to June. Sony was not among the top 10 smartphone providers in the country.

Sony intends to strengthen its smartphone business in Japan and the United States but plans to drastically review its strategy for the European market, where its smartphone sales are poor, according to the sources.

On the Tokyo Stock Exchange on Thursday, the company’s bigger loss estimate and plan to skip a dividend for the current business year, announced the previous day, hit Sony shares hard, driving them down ¥183.50, or 8.6 percent, to ¥1,940.00.

Sony will skip paying a dividend for the first time since its listing on the Tokyo bourse in 1958.

In July, Sony cut its fiscal 2014 smartphone sales target to 43 million units from 50 million units.

 

[terranMarine]

time to toss the towel into the ring, the match has been decided where Chinese brands rule the Mainland market

 

[senheiser]

What a ridiculous point "Why did a company make a product"

product that doesnt make sense in heir own business practice

 

[somsak]

There was always tradition that Sony CEO must come from engineering side.
One day during 2000s, Sony change that tradition and employ someone who graduate MBA for CEO position.
That's when the demise of Sony began.

@senheiser Since you are the conspiracy theorist, perhaps you can check if this CEO got some CIA helps .
I guess this thing happened after Sony founder passed away.

 

[Hashshāshīn]

product that doesnt make sense in heir own business practice

It obviously does, as MS are making Millions in profit from their Xbox division. MS hardly get any money from PC gaming, most people use STEAM for PC games which is owned by Valve, not MS. So please, stop talking crap.

 

[senheiser]

It obviously does, as MS are making Millions in profit from their Xbox division. MS hardly get any money from PC gaming, most people use STEAM for PC games which is owned by Valve, not MS. So please, stop talking crap.

MS makes money with every pc sold with their OS and every OS sold to build a PC as people want to play games. MS is a software company not a hardware manufacture like sony. The only one talking crap is you