Da Jiang Innovations (DJI): Galaxy of DRONES

[cirr]

Leading drone maker DJI expects 2016 global sales to top 10 billion RMB
(People's Daily Online) December 12, 2016

(File photo)

Drone manufacturer DJI has nearly realized its ambition of topping 10 billion RMB in global sales by the end of 2016, which will be an increase of 60 percent year on year, according to a vice president of the company.

Some 80 percent of DJI drones were sold overseas. A number of retailers, including Apple, also sold DJI drones, DJI vice president Xu Huabin said in an interview with Thepaper.cn.

"Customers tend to buy DJI when they shop for a drone at Best Buy in the U.S. This makes me feel very proud and inspired," Wang Tao, founder and CEO of DJI, was quoted as saying at a September conference in Shenzhen.

Sales of DJI drones have been rising steeply in recent years. By 2015, the sales volume was 100 times that of 2011. This sharp increase can be attributed to the expansion of assembly lines used in DJI drone factories, Xu noted.

The company, headquarted in Shenzhen, also has five offices in the U.S., three in Europe and one each in Japan and South Korea.

According to Xu, DJI has sped up its market expansion in the Asia-Pacific region. Since last December, the company has unveiled flagship stores in Shenzhen, Seoul, Hong Kong and Shanghai, all in the respective city centers.

@AndrewJin , @cirr

DJI would easily be a 20 billion USD market cap company if its shares got listed on the Shenzhen Stock Exchange today.

 

[Nanga Tarzan]

OMG, fake news, China is shrinking according to PDF warriors.....
DJI drones are imaginary products.....

With a name like "DJI Phantom", you can't really blame them.

 

[AndrewJin]

DJI would easily be a 20 billion USD market cap company if its shares got listed on the Shenzhen Stock Exchange today.

DJI phantom 4 is good enough, even people like Casey can fly it.
Now 4 pro is even better.
I'm waiting for 5 in 2017!

 

[PurpleButcher]

DJI phantom 4 is good enough, even people like Casey can fly it.
Now 4 pro is even better.
I'm waiting for 5 in 2017!

Will buy DJI Mavic soon awesome machine

 

[cirr]

I am sticking to my forecast/guesswork of 6.7% GDP growth for China in 2016.

 

[My-Analogous]

OMG, fake news, China is shrinking according to PDF warriors.....
DJI drones are imaginary products.....

They have to take permission from US and India before producing output

 

[AndrewJin]

DJI Shanghai Flagship Store!

With a population of over 20 million people, Shanghai is one of the largest cities in the world for size and prosperity, asserting itself as a global showcase for China’s economic success.
Locals, foreigners and visitors all bring a unique perspective to the humming metropolis and DJI are now right there with them.
Join us on December 10th for the grand opening of our fourth flagship store at Madang Road No.222, Huangpu District, Shanghai.

@GS Zhou @Shotgunner51

New DJI flagship store in Shanghai offers touch points for customers

DJI, a Shenzhen-based drones company opened its fourth global flagship store in downtown Shanghai.

The two-story store with over 500 square meters is designed to demonstrate the company's full range of aerial platforms and camera products to facilitate boosting DJI's annual sales up to 10 billion yuan (1.45 billion USD) this year.

In 2016, DJI is expected to witness a year-on-year growth of more than 60 percent in sales volume benefited from the expansion of product lines in drones, said Xu Huabin, Vice President of DJI Innovation.

He pointed out over 80% of the total sales were purchased overseas, and customers worldwide can find the DJI drones sold in many large-scale retailers, such as Apple stores.

He believed the flagship stores can serve as perfect "touch points for people to discover, learn and be inspired." The Shanghai store provides locals with a first-hand experience of the company's brand-new aerial technology.

Challenges are still there for the consumer drone maker as its market share in China eyed a slight decrease for the first time in four consecutive quarters, accounting for 52% overall, a challenge from the large-scale shipments of small-sized aerial drones.

Xu Huabin stressed that China is still the company's fastest growing market. Besides, in the global consumer market of drones, DJI still maintains a leading market share of over 70%.

Up to now, DJI has flagship stores in Shenzhen, Seoul, Hong Kong and Shanghai, along with offices in the U.S., Europe, Japan and South Korea.

 

[TaiShang]

In pics: Drone shots of 2016

Xinhua | 2016-12-14

Aerial photo taken on June 22, 2016 shows a bullet train running on the Kaili section of Shanghai-Kunming high-speed railway in southwest China's Guizhou Province. Drones have been in common use in photojournalism in 2016. (Xinhua/Wu Jibin)

 

[TaiShang]

In pics: Drone shots of 2016

Xinhua | 2016-12-14 19:34:57 | Editor: Tian Shaohui

Aerial photo taken on June 22, 2016 shows a bullet train running on the Kaili section of Shanghai-Kunming high-speed railway in southwest China's Guizhou Province. Drones have been in common use in photojournalism in 2016. (Xinhua/Wu Jibin)

An aerial photo taken on July 17, 2016 shows the Shuangmu (Shuanghe to Muliyuan) Road in Xintang Township of Enshi City, central China's Hubei Province. The 20-kilometer-long Shuangmu Road has a 4.4-kilometer Chegenpo segment, which is built on the cliff of Chegenpo and looks like hanging on a wall from afar. Drones have been in common use in photojournalism in 2016. (Xinhua/Yang Shunpi)

A train runs on the Juyongguan Pass segment of the Beijing-Zhangjiakou Railroad, which is decorated by blooming flowers, in Beijing, capital of China, March 25, 2016. Drones have been in common use in photojournalism in 2016. (Xinhua/Wu Jibin)

 

[GS Zhou]

@AndrewJin , I just received my DJI Mavic Pro, after a two-month wait

 

[srshkmr]

@AndrewJin , I just received my DJI Mavic Pro, after a two-month wait
View attachment 367772 View attachment 367773

wow looks sexy

 

[cirr]

Parrot is laying off a third of its drone division

It’s not easy to compete with DJI.

BY APRIL GLASER@APRILASER

JAN 9, 2017, 6:06PM EST

Drone makers are having a tough time competing with China’s DJI.

Parrot, the French drone maker, announced today it is planning to lay off one-third of its drone-related workforce — about 290 employees — after poor performance in its fourth quarter caused it to miss sales estimates by 15 percent.

Specifically, Parrot said margins are so low in the consumer drone business that it wouldn’t be able to generate “profitable growth ... over the medium and long term.”

This echoes other industry commentary that DJI has been undercutting the market with much cheaper-priced drones. Parrot isn’t alone in cutting back.

Chris Anderson, CEO of drone software firm 3D Robotics, estimated in an October interview with Recode that DJI dropped prices by as much as 70 percent in less than a year, which is a key reason his company stopped making drones altogether after it entered the market in 2015 with its Solo quadcopter. The company now focuses solely on drone software.

(3DR also had difficulty reaching its shipping deadlines and there were snafus with its drone’s GPS, as well as manufacturing delays with a critically important camera stabilization component, according to a report last year in Forbes.)

Parrot says it will simplify its product lineup — using lessons from its commercial drone business, where it expects to accelerate growth this year — focusing on the most profitable and promising markets. Consumer drones generated more than 80 percent of its €60 million ($63.1 million at a Dec. 31 exchange rate) in drone revenue during the fourth quarter of 2016. Parrot did not disclose the profitability of each segment.

One reason DJI can sell its drones cheaper is because, unlike Parrot and 3DR, it owns the factories where it makes the drones, at its headquarters in Shenzhen, China.

Parrot and 3DR’s pivot away from consumer drones may prove the Silicon Valley adage that hardware is hard. But making hardware that can fly — that’s even harder.

http://www.recode.net/2017/1/9/14182200/parrot-drone-layoffs-dji-3dr-commerical


TOUGH DRONE MARKET FORCES LAYOFFS AT FRENCH MAKER PARROT

11.01.2017 12:18 PM

Shares in French drone manufacturer Parrot crashed more than 17 percent on Tuesday after the group announced mass job cuts, signalling an end to years of expansion in the new technology market.

The Paris-based company said Monday it would make 290 out of 840 workers redundant in its drone division because fierce competition and falling prices deepened its losses.

As well as facing competition from other toy drone makers such as market leading China-based DJI and US-based GoPro, Parrot has seen the market flooded by rivals looking to undercut the big names on price.

"Parrot has taken on board the changes in market for consumer drones," it said in a statement to announce the cutbacks.
The group lost 26.3 million euros ($27.8 million) in the third quarter of last year, adding to the 67.7 million euros it lost in the first six months of 2016.

Its separate but smaller businesses in wireless entertainment products for cars and commercial drones remain on track, the company said.

Its shares were down 17.6 percent in afternoon trading on the Paris stock exchange at 9.05 euros.

http://www.thebull.com.au/articles/...et-forces-layoffs-at-french-maker-parrot.html

 

[The Sandman]

@AndrewJin , I just received my DJI Mavic Pro, after a two-month wait
View attachment 367772 View attachment 367773

Cngratz looks really good

 

[Shotgunner51]

TOUGH DRONE MARKET FORCES LAYOFFS AT FRENCH MAKER PARROT

11.01.2017 12:18 PM

Shares in French drone manufacturer Parrot crashed more than 17 percent on Tuesday after the group announced mass job cuts, signalling an end to years of expansion in the new technology market.

Incompetitive so that's natural result in open market, perhaps shareholders (or creditors) should just shut it down and liquidate this company. One way out is to “re-package” junks say as "hi-tech" weapon and sell to government domestic or foreign, less competition, better price, easier survival.

 

[Place Of Space]

@AndrewJin , I just received my DJI Mavic Pro, after a two-month wait
View attachment 367772 View attachment 367773

How much of the drone?