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I can't say how much soft power India has on Asia as a whole but I am quite certain China soft & hard powers are much more dominant in South East Asia. It's quite obvious if you are travelling in the region.
This is not about SE. Asia or even Asia. This is about the world.
The article was around asia which is why I mentioned SEA
I agree with Mike, China's soft power is noticeable whereas there is little to no evidence of India's soft-power. The author has gone on about how India's history, position and openness COULD facilitate its softpower but India's government has no planned strategy for boosts its softpower whereas it is a different story with China.
For example, the government is pumping massive amounts of funds into programs like the Confucius institute whereby schools anywhere in the world can request a free, fully paid chinese language teacher. Thousands of school have taken up this offer including those in the USA. In fact, Chinese has just passed german in american high-schools for study. It is even more popular here in Canada.
This is having a noticeable effect. In Indonesia, a mere 10 years ago any item with chinese characters or related to china would be seized at the airport. Today, there are store fronts in chinese, chinese language schools, and ethnic chinese there enjoy a marked increase in status.
I can't say how much soft power India has on Asia as a whole but I am quite certain China soft & hard powers are much more dominant in South East Asia. It's quite obvious if you are travelling in the region.
Jet Li Ashamed of China’s Soft Power
Chinese leaders aren’t the only ones frustrated with the nation’s lack of “soft power” influence–Jet Li is, too, and he wants to do something about it.
The Chinese martial artist-turned-movie star is starting a taichi school with Alibaba Group Chairman Jack Ma, which he hopes will break stereotypes of taichi as an art practiced only by old people in parks. Mr. Li said he wants it to one day be as cool to practice taichi as it is watch American movies, watch Japanese animation or study South Korea’s taekwondo.
“China is an economic powerhouse,” Mr. Li said at Alibaba Group’s annual summit for small to medium-sized business owners in Hangzhou. But the world’s most populous country has little cultural influence compared to the U.S., South Korea and Japan, he said.
The actor’s new venture could indeed give a boost to China’s efforts to export its culture, which have involved investments in the billions of dollars but have been criticized as unimaginative. Among Beijing’s recent soft-power plays: an international network of state-sponsored language institutes, a 17-minute long promotional film panned by Chinese Internet users as blatantly propagandistic and a giant advertisement in Times Square showing photos of wealthy and successful Chinese people who most Americans don’t recognize.
Mr. Li, who has starred in major movies on both sides of the Pacific including the 2002 Zhang Yimou epic “Hero,” lamented that Hollywood and other cultural industries make up a significant portion of GDP in the U.S. but represent only a fraction of China’s economy. “Italian coffee is better than Starbucks,” but consumers around the world recognize Starbucks more than Italian coffee “because it’s a cultural experience,” he said.
He did not disclose financial details of his partnership with Mr. Ma, but said the company will be called Taichi Zen International Culture Company.
For China not to have a contribution to the rest of the world would be a “pity,” he said. “I feel shame before my ancestors,” he added, saying he wants kids to be proud of their “national culture.”
I'm surprised no one has caught the contradiction in the article yet.
It is comparing India to China, but only calls India a regional power. On the other hand China is a great power.
India is inferior to China.
The article is stupid.
As for the soft power, how can India have more soft power than China? China is a richer country, which can pay money to advertise Chinese landmarks like the Great Wall of China. China is also a much more stable country than India, while India in a civil war.
India is fighting the Kashmiri Freedom Fighters, Naxalites, ULFA, Khalistani insurgents.
China does not have such problems.
As for the soft power, how can India have more soft power than China?
Yet the favorability of India is much higher than China to foreigners.China is a richer country, which can pay money to advertise Chinese landmarks like the Great Wall of China.
You must not have heard of Tibetan, Uyghur, and Chinese Muslim resistance.India is fighting the Kashmiri Freedom Fighters, Naxalites, ULFA, Khalistani insurgents.
China does not have such problems.
It seems you no idea on soft power. Soft power is not about money and advertisements
New Recruit
Non-Indians watch Indian movies and listen to Indian music outside of India.
Non-Chinese do not watch Chinese movies and listen to Chinese music outside of China.
Yet the favorability of India is much higher than China to foreigners.
You must have have heard of Tibetan, Uyghur, and Chinese Muslim resistance.