It's good to see Pakistani content creators (including Pawri Girl) get a shot.
It's not good seeing the ISPR commission this kind of work.
When marketing, your brand image should reflect how you want others to see you. Your work defines your brand image. So, if ISPR is getting into entertainment, then in time (if not already), people will see it as a casual, joke of an institution. If you want to build a "Defence Housing Authority Studios" then go right ahead, but separate this work on drama, music, etc from the public relations arm of the military.
If I was in charge of the ISPR, I'd pivot it into doing a better job covering the armed forces' activities. So, for example, if the COAS visits HIT, I'd actually schedule a 1-2 minute quick interview with the DG HIT and COAS to discuss why what they saw was important for Pakistan. Likewise, I'd also collaborate with people in the tri-services to do professional virtual tours of facilities, ships, etc. I would do it in Urdu with English subtitles. My goal would be to show that the Pakistani military is serious in real life, not dramas or music videos.
What we're seeing now is a ridiculous collapse of standards.