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How India can harness the soft power of Bollywood

Raj-Hindustani

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Soft power is underrated by most people. Having a Bollywood industry that sells a positive image of India and Indian culture on a global basis is fortunate for India.

Personally, I think Indian songs have a stronger impact than Bollywood movies since they bring people joy, happiness, and smiles.




I firmly believe that music knows no borders, so let's begin in Pakistan. Due to a love-hate relationship, the majority of Pakistani members will deny it here by saying they don't listen to Indian music. However, at least 90% of Pakistanis actually do.

I'm pleased that Indian music contributes to more joy and happiness by playing a significant role in marriage and other events. There are a bunch of vedios available which are uploaded and probably 90% are usually not uploaded by people. Lets me post only 2-3.


And how it impacts to rest of the world.

https://www.youtube.com/watch?v=RG9ypXjFuMI
https://www.youtube.com/watch?v=2vWtjdU7C54
https://www.youtube.com/shorts/Lv-fRodgAUI
https://www.youtube.com/shorts/nLOioExxq1Y
https://www.youtube.com/watch?v=GdyPh8sWe88
https://www.youtube.com/watch?v=vLURVkRlcvE

It is a great fortune for India that Indian music is serving the nation for 75 years and playing an important role to sell soft power of India.
 
Bollywood spreads anti semitism and racism in a most unapologetic manner possible.

The industry is used as a colonizing tool imposing language and culture of a tiny majority on a billion strong.
 

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