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Pakistan's Film Industry

ghazi52

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Left: TV actress Mehwish Hayat made her film debut in a much-hyped item song ‘Billi’ in this year’s highest grossing comedy film Na Maloom Afraad. Despite facing a lot of criticism for her racy look, the song turned out to be the most popular film songs.
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Dukhtar, 021 and Na Maloom Afraad keep the filmi wheels rolling while Pakistan continues to make a mark in technical excellence at the Emmys and Oscars.

With Pakistani cinema pulling up its socks and releasing ten films last year (2013), including Pakistan’s biggest all-time blockbuster Waar, 2014 was expected to be highly promising in terms of film production. However, this year saw a total of six releases with the first half of 2014 being a complete no-show.

Nevertheless, even with a handful of film releases, 2014 brought with it a respectable list of cinematic achievements that revived Pakistani cinema’s potential across the global map, making us hold our heads up high with pride. One such moment was the world premiere of Dukhtar at the renowned Toronto International Film Festival.

The film received many an accolade for its hard-hitting, emotional subject matter and gripping cinematography. Apart from winning two awards, Best Director and Audience Award for Best Feature, at the 11th South Asian International Film Festival, Dukhtar was also Pakistan’s second official entry for the Oscars for Best Foreign Language Film. It did not, however, make the final cut.

Debutante director Nabeel Qureshi’s Na Maloom Afraad turned out be one of the highest grossing comedies in recent years and launched two new faces in Pakistani cinema. Its item number ‘Billi’ has to go down in history as the industry’s most popular and well-received item song, with Mehwish Hayat bringing some sexy back with her moves. Shaan’s much-hyped O21, which marked his 576th film in the industry, turned out be a disaster at the box office but still deserves due credit for being the first Pakistani film to be mixed on Dolby Atmos and have a 1 hour 56 minutes long background score.

Talking of awards and recognition, Pakistani filmmaker Habiba Nosheen, along with her associate Hilke Schelmann, won an Emmy Award for her documentary Outlawed in Pakistan – a third win at the Emmys for Pakistan after Sharmeen Obaid-Chinoy bagged a handful back in 2013 and one in 2010.

FAST Alumnus Mir Zafar Ali, who seems to have become an Academy’s favourite, won his third Oscar for Best Visual Effects Artist for the extremely popular Disney venture, Frozen. A few months later, another FAST graduate Novaira Masood became the talk of the town for her contribution to Angelina Jolie’s film Maleficent.

This is also the year that Pakistan gave Bollywood a treat in the form of Fawad Khan, whose debut film Khoobsurat broke box office records in Pakistan and won thousands of hearts across the border. With cover shoots for Filmfare and GQ and a couple of Best Debut Awards already under his belt, the heartthrob is all set to take on Bollywood like no Pakistani ever has.

Soon to follow in his footsteps will be his former co-star Mahira Khan, who has signed perhaps one of the biggest deals in Bollywood and stirred up quite a storm in the celeb world – a lead role opposite SRK in Raees!

Finally on the commercial front, Pakistan witnessed the launch of its first-ever IMAX theatre in Lahore. With its state-of-the-art 3D visuals, it is at par with IMAX theatres abroad and despite the high ticket costs, movie buffs are flocking to it to experience its amazing effects.
 
Pakistan's Music Industry
Street dancing years: The golden age of Pakistani pop music (1987-1999)


The years between 1987 and 1999 constitute the golden age of Pakistani pop and rock music.

In these 12 years more pop/rock artistes emerged, albums were recorded and released, and concerts were held than in any other period of the country’s topsy-turvy history.

The trend peaked in the early and mid-1990s, and according to three of Pakistan’s largest record labels at the time, EMI-Pakistan, Sonic and Sound Master, some 25 million cassettes and CDs of Pakistani pop bands and solo acts were sold between 1993 and 1995 in the country’s four main music markets: Karachi, Lahore, Multan and Rawalpindi.

Also, over a hundred concerts were held between 1993 and 1996.

Early birds (1970-77)

• Ahmed Rushdie
• Runa Laila
• Naheed Akhtar

Pioneers (1977-87)

• Alamgir
• Mohammad Ali Sheikhi
• Nazia and Zoheb
• Tehseen Javed
• Khalid Waheed
• Benjamin Sisters
• Scratch
• Hassan Jahangir

The Golden Age | First Wave (1988-92)

• Vital Signs
• Barbarians
• Final Cut
• Junoon
• Ali Haider
• Aamir Saleem
• Aamir Zaki
• Bunny
• Saleem Javed

Second Wave (1992-96) - The biggest wave!

• Sajad Ali
• Komal Rizvi
• Yattagan/Fakhr-e-Alam
• Fringe Benefits
• Awaz
• Sequencers
• Arid Zone
• Nadeem Jaffary
• Collage
• Jazba
• Milestones
• Mind Riot
• The Trip
• The Anonymous
• Brain Masala
• Coven
• Midnight Madness
• Dog Tag
• The Strings
• Shahzad Roy
• Najam Shiraz
• Fareeha Rizvi
• Karavan
• Arsh

Third (and last) Wave (1996-2001)

• Dr. Aur Billa
• Sharique Rumi
• Abrarul Haq
• Junaid Jamshed (former Vital Signs)
• ET
• Noorie
• Fuzon
• Jal
• Atif Aslam
• Mizraab
• Mekal Hassan Band
• Javad Ahmed
• Aarroh
• Overload
• Ali Zafar
 
Pakistani Cinema officially defeated Bollywood Indian Cinema - too good all movies this eid. Loved it. All packed cinema houses.
 
Govt to promote film industry: Fawad tells Senate



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ISLAMABAD: Information and Broadcasting Minister Fawad Ahmed Chaudhry Wednesday told Senate that the ministry was committed to make all out efforts to promote film industry on a priority basis for entertaining the public.

While responding to the question of Senator Azam Swati he said, previous government had spent huge amount of money on the projection of their projects.

Previous federal government has spent Rs 17 billion on advertisements in electronic media and if the expenditure of Punjab Government is added, the tally will reach to Rs 40 billion which is a huge amount.

He told the Senate that Prime Minister Imran Khan has directed not to spend the nation’s money on projection of government projects.

He said that PTV has been given editorial independence and it was giving more coverage to opposition than the private media.

He said censorship would end on Pakistan Television (PTV) and on state media and the activities of opposition parties would also be covered by state run media.

He directed Pakistan Television (PTV) to set up boosters in far flung areas where cable services is not available in the areas.
 

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