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Diners develop a taste for meat substitutes

Hamartia Antidote

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Beyond Beef, a product from US producer Beyond Meat, is used to make pasta, burgers and other dishes. CHINA DAILY

Vegetable-based alternatives increasingly popular

At the end of this month, a plant-based meat substitute producer with headquarters in the United States will complete construction of its first factory in China, which is due to start production early next year.

Beyond Meat is the first international plant-based meat brand to open a factory in the country. Located in Jiaxing, Zhejiang province, it is one of the world's largest and most technologically advanced factories for such products.

The company plans to start building a second facility in Zhejiang next year.

As the name suggests, plant-based meat substitutes are made from plants and especially designed to look, taste and cook like real meat. These vegetable-based alternatives, which are growing in popularity, can be made into burgers, nuggets and sausages, for example.

Candy Chan, China general manager of Beyond Meat, said the company views Asia as a key region for long-term growth.

"With global meat consumption rising, there is a growing demand for more plant-based meat in China. This provides a unique opportunity for Beyond Meat, as Chinese consumers are becoming more conscious of the meat they eat," she said.

In addition to international plant-based meat alternative brands, more local startups have emerged this year, tapping into a growing market in China amid rising consumer appetite for healthy and nutritious food.

From fast food chains to Michelin-starred restaurants, from supermarkets to online shopping platforms, more Chinese customers are being attracted to plant-based diets.

Chinese meat substitute brands are focusing more on customized and innovative products with a range of flavors.

According to a report published this month by research company MarketsandMarkets, the global plant-based meat market is estimated to be worth $4.3 billion this year and is projected to reach $8.3 billion by 2025.

The report said that in the Asia Pacific region, plant-based food products are gaining popularity as more people adopt healthy lifestyles and consumers opt for natural ingredients.

Since entering the Chinese market in April, Beyond Meat has expanded nationwide. Coffee chain Starbucks added plant-based beef lasagna produced with Beyond Beef, a product made by Beyond Meat, to its menus, while two months later, fast-food chain KFC China launched trials of its first Beyond Beef burger.

In July, Beyond Meat launched its burgers in retail outlets, including Metro and Freshippo, while in November, Beyond Pork was released-a new product created especially for the Chinese market.

 
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Meat subsitutes are a good idea, less cruelty, maybe healthier. Heres hoping they are also tasty and its production does less harm to the planet than factory farming.
 
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Meat subsitutes are a good idea, less cruelty, maybe healthier. Heres hoping they are also tasty and its production does less harm to the planet than factory farming.

Impossible Foods has a better version than Beyond Meat.

They have Impossible Whoppers at Burger King and the going impression (including myself) is that if nobody told you it was a meat substitute you'd probably never notice...it's that close in taste.
 
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5fdfdedda31024adbda94ae6.png

Beyond Beef, a product from US producer Beyond Meat, is used to make pasta, burgers and other dishes. CHINA DAILY

Vegetable-based alternatives increasingly popular

At the end of this month, a plant-based meat substitute producer with headquarters in the United States will complete construction of its first factory in China, which is due to start production early next year.

Beyond Meat is the first international plant-based meat brand to open a factory in the country. Located in Jiaxing, Zhejiang province, it is one of the world's largest and most technologically advanced factories for such products.

The company plans to start building a second facility in Zhejiang next year.

As the name suggests, plant-based meat substitutes are made from plants and especially designed to look, taste and cook like real meat. These vegetable-based alternatives, which are growing in popularity, can be made into burgers, nuggets and sausages, for example.

Candy Chan, China general manager of Beyond Meat, said the company views Asia as a key region for long-term growth.

"With global meat consumption rising, there is a growing demand for more plant-based meat in China. This provides a unique opportunity for Beyond Meat, as Chinese consumers are becoming more conscious of the meat they eat," she said.

In addition to international plant-based meat alternative brands, more local startups have emerged this year, tapping into a growing market in China amid rising consumer appetite for healthy and nutritious food.

From fast food chains to Michelin-starred restaurants, from supermarkets to online shopping platforms, more Chinese customers are being attracted to plant-based diets.

Chinese meat substitute brands are focusing more on customized and innovative products with a range of flavors.

According to a report published this month by research company MarketsandMarkets, the global plant-based meat market is estimated to be worth $4.3 billion this year and is projected to reach $8.3 billion by 2025.

The report said that in the Asia Pacific region, plant-based food products are gaining popularity as more people adopt healthy lifestyles and consumers opt for natural ingredients.

Since entering the Chinese market in April, Beyond Meat has expanded nationwide. Coffee chain Starbucks added plant-based beef lasagna produced with Beyond Beef, a product made by Beyond Meat, to its menus, while two months later, fast-food chain KFC China launched trials of its first Beyond Beef burger.

In July, Beyond Meat launched its burgers in retail outlets, including Metro and Freshippo, while in November, Beyond Pork was released-a new product created especially for the Chinese market.

You are definitely a false flag Indian! :confused:
 
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Impossible Foods has a better version than Beyond Meat.

They have Impossible Whoppers at Burger King and the going impression (including myself) is that if nobody told you it was a meat substitute you'd probably never notice...it's that close in taste.


Have not seen it in uk burgerking yet. Will definitely try it when it comes.

I for example love, quorn, tofu and vegetarian chicken, beef dishes that you get in chinese restautants. They offcourse dont compare to a good steak but certainly i for one is perfectly happy to swap real meat for these options for a good percentages of my meals if it means it is better for me and the planet.
 
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You are definitely a false flag Indian! :confused:

LOL! No, just showing how US tech is appreciated worldwide. :enjoy::enjoy:

I only taste-tested the Impossible Whopper vs a regular Whopper.
Have not seen it in uk burgerking yet. Will definitely try it when it comes.

I for example love, quorn, tofu and vegetarian chicken, beef dishes that you get in chinese restautants. They offcourse dont compare to a good steak but certainly i for one is perfectly happy to swap real meat for these options for a good percentages of my meals if it means it is better for me and the planet.

I heard the tofu veggie burger stuff tastes terrible.
The only "fake" meat I like is Turkey-bacon (aka "faken" lol)
Screen Shot 2020-12-21 at 8.36.22 AM.jpg



One thing I noticed about Beyond Meat is that it has a raw food handling warning on it...
Screen Shot 2020-12-21 at 1.19.31 AM.jpg
 
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LOL! No, just showing how US tech is appreciated worldwide. :enjoy::enjoy:

I only taste-tested the Impossible Whopper vs a regular Whopper.
That "tech" just happens to be appreciated in India for saving their "mothers" from the slaughterhouse. You show your true colors now!
 
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That "tech" just happens to be appreciated in India for saving their "mothers" from the slaughterhouse. You show your true colors now!

Can you grow up and stop acting like an eight year old who cries to his parents that there is a bogeyman behind every tree?

It is no wonder you guys needed to hold a white man's secure hand to modernize. You guys are just children. Then you wonder why we laugh at you.
 
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I'm vegetarian. Omnipork or traditional vegan chicken (素鸡) is more for Chinese palettes.

I like Impossible Whopper for western food but I can't have a burger every meal, and the grounds doesn't go well in the porridges.
 
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I'm vegetarian. Omnipork or traditional vegan chicken (素鸡) is more for Chinese palettes.

I like Impossible Whopper for western food but I can't have a burger every meal, and the grounds doesn't go well in the porridges.

I'm not sure if they still sell Impossible Whoppers around where I am anymore. They had a special for a while where it was $1 less than a regular Whopper to get people to try it out. Then they raised the price to $1 more than a Whopper and then there was no point in buying it again (it's like paying more money for a fake Rolex)...unless you were a vegetarian. I think it has since been dropped from the menu.
 
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Can you grow up and stop acting like an eight year old who cries to his parents that there is a bogeyman behind every tree?

It is no wonder you guys needed to hold a white man's secure hand to modernize. You guys are just children. Then you wonder why we laugh at you.


You are too much delusional :lol:
 
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Singapore recently just approved the commercial sale of lab-grown meat.

SINGAPORE: Consumers in Singapore can soon get a taste of lab-grown or cultured chicken after food technology start-up Eat Just received the go-ahead to sell the product here.

Announcing this on Wednesday (Dec 2), Eat Just said its cultured chicken has been given “first-in-the-world regulatory approval” by Singapore authorities. It will be used as an ingredient in its “chicken bites” or nuggets which the company plans to launch at a later date.

This would likely be the first time globally that a cultured meat product is sold commercially, said the Singapore Food Agency (SFA), which made public on Wednesday guidelines to ensure the safety of food inventions.

READ: Singapore introduces safety rules for new food inventions as demand for meat substitutes grows

Cultured or cell-based meat is meat developed in laboratories using animal cells.

San Francisco-based Eat Just, which is known for its plant-based egg substitutes, said no antibiotics were used in its product.

It added that safety tests found that its cultured chicken had "extremely low and significantly cleaner microbiological content" than traditional chicken.

"The analysis also demonstrated that cultured chicken contains a high protein content, diversified amino acid composition, high relative content in healthy monounsaturated fats and is a rich source of minerals," it said.

 
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Meat subsitutes are a good idea, less cruelty, maybe healthier. Heres hoping they are also tasty and its production does less harm to the planet than factory farming.
It's super unhealthy. Loads of sodium and weird chemicals. I'vd stay away.
 
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It's super unhealthy. Loads of sodium and weird chemicals. I'vd stay away.


This is a growth area and should be encouraged. The products i supposed have not fully matured yet. Here hoping they iron out the issues you have mentioned.
 
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5fdfdedda31024adbda94ae6.png

Beyond Beef, a product from US producer Beyond Meat, is used to make pasta, burgers and other dishes. CHINA DAILY

Vegetable-based alternatives increasingly popular

At the end of this month, a plant-based meat substitute producer with headquarters in the United States will complete construction of its first factory in China, which is due to start production early next year.

Beyond Meat is the first international plant-based meat brand to open a factory in the country. Located in Jiaxing, Zhejiang province, it is one of the world's largest and most technologically advanced factories for such products.

The company plans to start building a second facility in Zhejiang next year.

As the name suggests, plant-based meat substitutes are made from plants and especially designed to look, taste and cook like real meat. These vegetable-based alternatives, which are growing in popularity, can be made into burgers, nuggets and sausages, for example.

Candy Chan, China general manager of Beyond Meat, said the company views Asia as a key region for long-term growth.

"With global meat consumption rising, there is a growing demand for more plant-based meat in China. This provides a unique opportunity for Beyond Meat, as Chinese consumers are becoming more conscious of the meat they eat," she said.

In addition to international plant-based meat alternative brands, more local startups have emerged this year, tapping into a growing market in China amid rising consumer appetite for healthy and nutritious food.

From fast food chains to Michelin-starred restaurants, from supermarkets to online shopping platforms, more Chinese customers are being attracted to plant-based diets.

Chinese meat substitute brands are focusing more on customized and innovative products with a range of flavors.

According to a report published this month by research company MarketsandMarkets, the global plant-based meat market is estimated to be worth $4.3 billion this year and is projected to reach $8.3 billion by 2025.

The report said that in the Asia Pacific region, plant-based food products are gaining popularity as more people adopt healthy lifestyles and consumers opt for natural ingredients.

Since entering the Chinese market in April, Beyond Meat has expanded nationwide. Coffee chain Starbucks added plant-based beef lasagna produced with Beyond Beef, a product made by Beyond Meat, to its menus, while two months later, fast-food chain KFC China launched trials of its first Beyond Beef burger.

In July, Beyond Meat launched its burgers in retail outlets, including Metro and Freshippo, while in November, Beyond Pork was released-a new product created especially for the Chinese market.


Bill gates is one of the biggest share holders in one of these corporation coming out with meat substitutes. Just tells you which A-holes are promoting this nonsense; the same A-holes who want to kill half the humanity cause according to them it is over-populated BUT only in developing countries. They want everyone to get vaccinated except their OWN KIDS. When you go against nature, it will punish you and your kids and their kids and so on. Don't listen to these apes like Bill Gates - listen to millions of years of nature.
 
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