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http://www.bbc.com/news/world-asia-china-36842660
KFC has more than 4,000 branches in China and is often seen as a symbol of US influence in the country
Chinese state media has criticised anti-US protests outside KFC outlets across China as jingoistic, saying they do "a disservice to the nation".
The protesters are angry about an international tribunal ruling rejecting China's territorial claims in the South China Sea.
The case was brought by the Philippines, a US ally which has a competing claim in the area.
State newspapers said the authorities were "calling for rational patriotism".
KFC has more than 4,000 branches in China and is often seen as a symbol of US influence in the country.
'Get out of China, Kentucky and McDonalds', reads this banner
Not huge, but animated.
In recent days, small groups of protesters have gathered outside KFC outlets, starting in Hebei and spreading to other places including Changsha and Hangzhou, media reports said.
They have shouted anti-US slogans and held up banners with the words "Get out of China, KFC and McDonalds".
Image copyrightWEIBO
Image caption"Do you use your GPS, your handphone, your car, sit in a plane? Aren't these all American-related products?" asks this user on Weibo, who was against the KFC protests
Image copyrightWEIBO
Policemen could be seen intervening in some of the protest videos posted online
In some of the videos of protests which were posted to Sina Weibo, police can be seen intervening.
What have state media said?
The state Xinhua news agency said: "This is not the right way to express patriotism."
The China Daily newspaper said: "Instead of being patriotic, it is their jingoism that does a disservice to the spirit of devotion to the nation.
"Those who organise such activities without going through the necessary procedures and unlawfully harass others in the name of patriotism should be held accountable according to the law."
Both the China Daily and the People's Daily newspaper said police and media organisations were "calling for rational patriotism".
In China, protesting without seeking permission from the authorities is forbidden.
But what does KFC have to do with the tribunal?
Nothing. However, China has accused the US of encouraging its ally, the Philippines, to challenge China in the arbitration tribunal.
The tribunal ruled there was no evidence for China's claim of historic rights to the waters or resources within its "nine-dash line", and that it was violating the Philippines' sovereign rights with its operations there.
Image captionThe tribunal in the Hague ruled that there was no evidence that China had historic rights to the waters or resources that fell within its "nine-dash line"
China has been engaged in vast amounts of construction on various disputed islands and its maritime authorities have been involved in altercations with Philippine fishermen in the Scarborough Shoal area.
China refused to participate in the proceedings and rejected the findings.
Is it just KFC?
Image copyrightWEIBO
Image captionOne comment on this photo urged people to buy Thai mangoes instead
No. Chinese netizens have also been sharing images online of people apparently smashing iPhones in protest over the ruling, or wearing scarves with patriotic slogans on them.
The Shanghaiist website reported that in Dalian a man wearing Nike shoes was attacked on the subway, supposedly because the wearing of American brands showed support for the US.
And the Philippines is also facing the wrath of some Chinese online, who are calling for a boycott of its famous mangoes and other exports.
KFC has more than 4,000 branches in China and is often seen as a symbol of US influence in the country
Chinese state media has criticised anti-US protests outside KFC outlets across China as jingoistic, saying they do "a disservice to the nation".
The protesters are angry about an international tribunal ruling rejecting China's territorial claims in the South China Sea.
The case was brought by the Philippines, a US ally which has a competing claim in the area.
State newspapers said the authorities were "calling for rational patriotism".
KFC has more than 4,000 branches in China and is often seen as a symbol of US influence in the country.
'Get out of China, Kentucky and McDonalds', reads this banner
Not huge, but animated.
In recent days, small groups of protesters have gathered outside KFC outlets, starting in Hebei and spreading to other places including Changsha and Hangzhou, media reports said.
They have shouted anti-US slogans and held up banners with the words "Get out of China, KFC and McDonalds".
Image copyrightWEIBO
Image caption"Do you use your GPS, your handphone, your car, sit in a plane? Aren't these all American-related products?" asks this user on Weibo, who was against the KFC protests
Image copyrightWEIBO
Policemen could be seen intervening in some of the protest videos posted online
In some of the videos of protests which were posted to Sina Weibo, police can be seen intervening.
What have state media said?
The state Xinhua news agency said: "This is not the right way to express patriotism."
The China Daily newspaper said: "Instead of being patriotic, it is their jingoism that does a disservice to the spirit of devotion to the nation.
"Those who organise such activities without going through the necessary procedures and unlawfully harass others in the name of patriotism should be held accountable according to the law."
Both the China Daily and the People's Daily newspaper said police and media organisations were "calling for rational patriotism".
In China, protesting without seeking permission from the authorities is forbidden.
But what does KFC have to do with the tribunal?
Nothing. However, China has accused the US of encouraging its ally, the Philippines, to challenge China in the arbitration tribunal.
The tribunal ruled there was no evidence for China's claim of historic rights to the waters or resources within its "nine-dash line", and that it was violating the Philippines' sovereign rights with its operations there.
Image captionThe tribunal in the Hague ruled that there was no evidence that China had historic rights to the waters or resources that fell within its "nine-dash line"
China has been engaged in vast amounts of construction on various disputed islands and its maritime authorities have been involved in altercations with Philippine fishermen in the Scarborough Shoal area.
China refused to participate in the proceedings and rejected the findings.
Is it just KFC?
Image captionOne comment on this photo urged people to buy Thai mangoes instead
No. Chinese netizens have also been sharing images online of people apparently smashing iPhones in protest over the ruling, or wearing scarves with patriotic slogans on them.
The Shanghaiist website reported that in Dalian a man wearing Nike shoes was attacked on the subway, supposedly because the wearing of American brands showed support for the US.
And the Philippines is also facing the wrath of some Chinese online, who are calling for a boycott of its famous mangoes and other exports.
China anti-KFC movement is not as easy as we see ... in chaos some Chinese ppl paid by behind groups, that's not anti-U.S ... indeed anti-U.S might easily become anti-CCP riot in China, as far as i see CCP lost influences in Chinese public media, there controlled by many private corporations. Now CCP is stupid to abandon the domination of public media , so FOOL ! 
