Virat Kohli is the third-most marketable player in the world

[Laozi]

Virat Kohli More Marketable Player Than Lionel Messi, Novak Djokovic: Report
Virat Kohli is the third-most marketable player in the world, ahead of Novak Djokovic and Lionel Messi, according to a survey by UK-based magazine 'SportsPro'

Virat Kohli is No. 3 in 'SportsPro' list of most marketable player, ahead of No. 23 Novak Djokovic and No. 27 Lionel Messi.

New Delhi: Virat Kohli ,India Test captain, has been named as third-most marketable sportsperson in the world ahead of football superstarL ionel Messi, world No. 1 tennis player Novak Djokovic in a latest survey, published by UK-based magazine 'SportsPro'.

Kohli is ranked behind NBA's 'Most Valuable Player' Stephen Curry and Juventus' French international Paul Pogba.

Incidentally, Kohli is just ahead of golfer Jordan Spieth. Djokovic is 23rd in the list, followed by Messi at 27th and 'Sprint King' Usain Bolt at 31.

Notably, another Indian in top-50 is tennis star Sania Mirza.

According to SportsPro, which does extensive research on business of sports, the criteria of ranking athletes from across the world is marketing potential over a three-year period, from this summer.

The components they have been assessed are value for money, age, home market, charisma, willingness to be marketed and crossover appeal.

Formula One world champion Lewis Hamilton topped the rankings in 2014; Barcelona's Brazilian football star Neymar, in at No. 8 this year, took the number one spot in 2012 and 2013; Olympic champion Bolt headed the list in 2011, while NBA star LeBron James was named as the world's most marketable athlete in the feature's inaugural year in 2010.

http://sports.ndtv.com/cricket/news...layer-than-lionel-messi-novak-djokovic-report

 

[Khan_21]

Who Know's Kohli outside of cricketing World ? Kohli Above Ronaldo , Messi , beckham , jordan , Tiger woods , Federer , Sharapova ? yeah right .

Even Afridi is more well known than him

 

[jetray]

Who Know's Kohli outside of cricketing World ? Kohli Above Ronaldo , Messi , beckham , jordan , Tiger woods , Federer , Sharapova ? yeah right .

Even Afridi is more well known than him

It depends on size of market got it. If Kohli is known to 500million Indians thats enough to make millions for a company. Shahid afridi can advertize for heads & shoulder shampoo in whole middle east but wont make as much money as Kohli would get in appearance fees for a company. Go check how much is IPL worth or how much BCCI makes or how much worth american baseball is .

Who knows tiger woods, only few elitists golf playing mercedes buying executives who will have more networth than entire pakistan or some other small country.

I am sure for the cost of a 15 sec ad of kohli biting a biscuit during IPL we can buy ten shahid afridis bathing with heads & shoulders,running,fielding,bowling,batting,diving....etc for entire day.

 

[Khan_21]

It depends on size of market got it. If Kohli is known to 500million Indians thats enough to make millions for a company. Shahid afridi can advertize for heads & shoulder shampoo in whole middle east but wont make as much money as Kohli would get in appearance fees for a company. Go check how much is IPL worth or how much BCCI makes or how much worth american baseball is .

Who knows tiger woods, only few elitists golf playing mercedes buying executives who will have more networth than entire pakistan or some other small country.

I am sure for the cost of a 15 sec ad of kohli biting a biscuit during IPL we can buy ten shahid afridis bathing with heads & shoulders,running,fielding,bowling,batting,diving....etc for entire day.

So is Afridi . name me one Indian who Does not Know Afridi ? Or any cricketing fan for that part ? Kohli is nowhere near Messi , Ronaldo , Beckham , Federer , Nadal etc . Football is on another level to all the Sports .

 

[jetray]

So is Afridi . name me one Indian who Does not Know Afridi ? Or any cricketing fan for that part ? Kohli is nowhere near Messi , Ronaldo , Beckham , Federer , Nadal etc . Football is on another level to all the Sports .

There are kohli fans in pakistan who gone to jail but pakistan is certainly not that big market worth wasting time & effort.
Just bcos shahid afridi is known will it sell any goods considering his form?

 

[nair]

I am not a fan of IPL, But honestly Kohli made me watch this season (only rcb matches) after Sachin he is one guy you will love to watch batting....

 

[Khan_21]

There are kohli fans in pakistan who gone to jail but pakistan is certainly not that big market worth wasting time & effort.
Just bcos shahid afridi is known will it sell any goods considering his form?

Afridi is a marketable Athlete . His form has no affect on his popularity . Just check the grounds when he gets out . The ground starts to get empty . That's the sort of pull he has over people .

http://www.totalsportek.com/money/richest-cricketers/

6th on the list

http://tribune.com.pk/story/939134/shahid-afridi-among-worlds-top-20-charitable-athletes/

Afridi amongst top 20 charitable athletes and that's what matters . No Indian here

http://www.deccanchronicle.com/spor...d-player-on-twitter-during-icc-world-t20.html

3rd most mentioned Player in world cup .

Do you honestly think that Kohli is more marketable than Messi , Ronaldo and all the huge football stars? They are on another level . Its like Comparing a Ferrari to a corrolla .

 

[Sneaker]

So is Afridi . name me one Indian who Does not Know Afridi ? Or any cricketing fan for that part ? Kohli is nowhere near Messi , Ronaldo , Beckham , Federer , Nadal etc . Football is on another level to all the Sports .

Heh, then name one pakistani who doesn't know Kohli (my grand ma doesn't know either of them)? How does it make Afridi better know than Kohli? All the stars you have mentioned are only known to respective sports fans or very few people who follow the news.. the base is not big enough... and ronaldo, beckhem? what year are you in?

Afridi is a marketable Athlete . His form has no affect on his popularity . Just check the grounds when he gets out . The ground starts to get empty . That's the sort of pull he has over people .

http://www.totalsportek.com/money/richest-cricketers/

6th on the list

http://tribune.com.pk/story/939134/shahid-afridi-among-worlds-top-20-charitable-athletes/

Afridi amongst top 20 charitable athletes and that's what matters . No Indian here

http://www.deccanchronicle.com/spor...d-player-on-twitter-during-icc-world-t20.html
3rd most mentioned Player in world cup .

Do you honestly think that Kohli is more marketable than Messi , Ronaldo and all the huge football stars? They are on another level . Its like Comparing a Ferrari to a corrolla .

LOL.. the last link says Kohli is top most mentioned player... you always talk about others, but what is their fanbase? do you have more data that the firm sitting in your home, browsing PDF? Afridi is spent power.. may be 5 years before he had some currency, now, not even majority pakistanis think he is "marketable"..

 

[Khan_21]

Heh, then name one pakistani who doesn't know Kohli (my grand ma doesn't know either of them)? How does it make Afridi better know than Kohli? All the stars you have mentioned are only known to respective sports fans or very few people who follow the news.. the base is not big enough... and ronaldo, beckhem? what year are you in?

Messi , Cristiano ronaldo , Beckham are the sort of stars that everyone knows . You cannot compare football stars to cricket stars . You honestly think a guy in africa knows who kohli is or someone in Japan would know who he is ? Messi , ronaldo , Beckham are global household names and are known in every country . Kohli's popularity is limited to cricketing playing nations .

http://www.forbes.com/sites/kurtbad...-million-social-media-followers/#5e2d2df31129

Ronaldo now has 200 million fans on social media. While it is not the be all end all but you get the idea that how far off Football stars are compared to any other star .

 

[MilSpec]

So is Afridi . name me one Indian who Does not Know Afridi ? Or any cricketing fan for that part ? Kohli is nowhere near Messi , Ronaldo , Beckham , Federer , Nadal etc . Football is on another level to all the Sports .

thread reads Marketable, not "well known", Afridi endorsing a product in India will be it's death in Indian markets.

 

[Khan_21]

Only Indians can get serious and think Kohli is more marketable than Messi , ronaldo , Federer

 

[jetray]

Do you honestly think that Kohli is more marketable than Messi , Ronaldo and all the huge football stars? They are on another level . Its like Comparing a Ferrari to a corrolla .

Dude market is india not europe got it. kohli will have no effect in europe so will messi in india but in their own respective markets they will command huge money.

 

[Khan_21]

Dude market is india not europe got it. kohli will have no effect in europe so will messi in india but in their own respective markets they will command huge money.

Isn't the ranking for Worldwide ?

Kohli might have no affect in europe but sure as hell messi will have affect in India. football is huge everywhere .

 

[Rajaraja Chola]

Isn't the ranking for Worldwide ?

Kohli might have no affect in europe but sure as hell messi will have affect in India. football is huge everywhere .

Messi will have no effect in India. Or South Asia. Hell. If he comes in a Advertisement, most people will be wondering how the hell he is. Brett Lee is a more famous white personality in India than Messi will ever be. No disrespect to this amazing talent though.

And Ronaldo having a following an 200 million online fans isnt a big deal. Europe and US are well connected to Internet. Just imagine even if 500 million Indians have access to Internet. Kohli, Sachin or Dhoni will beat them hands down.

 

[Stephen Cohen]

Messi will have no effect in India. Or South Asia. Hell. If he comes in a Advertisement, most people will be wondering how the hell he is. Brett Lee is a more famous white personality in India than Messi will ever be. No disrespect to this amazing talent though.

And Ronaldo having a following an 200 million online fans isnt a big deal. Europe and US are well connected to Internet. Just imagine even if 500 million Indians have access to Internet. Kohli, Sachin or Dhoni will beat them hands down.

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