Tofas and Arcelik to develop electric engine for Doblo van

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Tofas Turk Otomobil Fabrikasi, or Tofas, a Turkey-based automotive company, will partner with Arcelik, a Turkish household appliances manufacturer, to develop an electric engine for the Doblo van, which could be ready for production by mid-2011, the Reuters revealed.

Tofas, founded as a Turkish-Italian partnership between Koc Holding and Fiat Auto, plans to sell the car in European markets and export it to the US as well. Koc and Fiat each hold a 38% share in Tofas, while Koc also holds 40% of Arcelik.

An estimated E5-10 million investment could be required for the annual production of 500 to 1,000 vehicles, depending on demand from Europe. The cost of the Doblo prototype is set around $26 million.

Ali Pandir, CEO of Tofas, was quoted by the source as saying: "Because we are the base for light commercial vehicle production and research and development, Fiat assigned the electrification of these vehicles to us. We will develop the electric engine together with Arcelik. Arcelik have know-how on the subject of electric engines and we have vehicle technology."

Tofas and Arcelik to develop electric engine for Doblo van | TradingMarkets.com

 

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About Arçelik

Year of Establishment : 1955

Headquarters: İstanbul, Turkey

Core Business: Production, marketing and after sales service a full range of household appliances,components

Total Number of Employees-worldwide : + 18.000

Consolidated Net Sales-worldwide 2008 : € 3,574 million

Consolidated Net Sales-international 2008 : € 1,770 million


Consolidated Net Sales:
6.6 billion TL.

Position in Turkey:
Market leader in household appliances, LCD TV and air conditioners

Global Operational Network:
17,000 Employees

11 Production facilities in 4 countries
Sales and marketing organization operating in 18 countries
Product and services in over 100 countries

International Position:
Second leading player in the U.K. with 15% market share
Leader in Romania with 35% market share

Founded in 1955, Arçelik A.Ş. offers goods and services in more than 100 countries, with 11 production facilities in Turkey, Russia, Romania and China, sales and marketing affiliates operating internationally, and ten brands.

With nearly 3,600 dealer and 600 after sales service points, Arçelik hosts the largest services network in Turkey, retaining its leadership position in the white goods, LCD TV and air conditioner markets in 2009.

Arçelik A.Ş. enhanced its market share significantly by entering new distribution channels in the company’s core export markets in Western Europe and particularly in the U.K. and Romania.

Arçelik strengthened its position as the second in the market by increasing the company’s share from 9 percent to 15 percent in the six main categories of white goods (MDA) in the U.K. and has retained its position by far as the leader in Romania by increasing the company’s market share to 35 percent.

On a brand basis, Beko remained in the top ten best selling white goods brands in the world in eight main product categories in 2009, doubling the company’s success over 2008.

 

[Dzul]

Turkish economy getting stronger day by day....


After F-35 engine, now electric engine....
excellent achievement brother...