Pakistan's tourism competitiveness

[ashdoc]

The tourism industry of Pakistan has been in serious strife for the last decade. Although, there has been a surge in local tourism during the recent years, however, the overall health of tourism industry remains bleak and grim. World Economic Forum has recently released a report The Travel & Tourism Competitiveness Report 2017 giving insight into the global tourism competitiveness.

PAKISTAN’S POSITION AT THE GLOBAL TTCI 2017
Pakistan ranks at 124 out of 136 nations on the aggregate index at the 2017 TTCI (Travel and Tourism Competitiveness Index) comparing various tourism factors. Though the global Travel and Tourism Competitiveness Index does not provide a problem solution, it does however, give a quite sound diagnosis of the issues plaguing the tourism industry in Pakistan.

Against the earlier 125th position among the 141 countries at the 2015 TTCI, there definitely is a slight improvement with the current rank. However, the tourism situation – when taken in contrast to other countries of the South Asian region – is quite grim. While being ahead of only to Bangladesh in the south Asian region, Pakistan ranks in the bottom 15 countries at the index along with the countries of the sub-Saharan Africa region.

The fourteen pillars that constitute TTCI, Pakistan does not rank among the top 100 countries in ten of them.

Pakistan ranks:

• 134th at human resource labor market
• 133rd at safety and security
• 133rd at environmental sustainability
• 126th at ICT readiness
• 125th at tourist service infrastructure
• 122nd at government prioritization of travel and tourism
• 120th at Natural resources
• 119th at conduciveness for business activity
• 114th at international openness
• 101st at health and hygiene

However, there are few places where Pakistan is doing better.

• 29th at price competitiveness
• 59th at cultural resources
• 59th at business travel
• 80th at ground and port infrastructure

If we compare our stats with our eastern neighbor’s, India has improved its previous ranking at the TTCI by making a huge leap to 40th rank in 2017, from the 52nd in 2015. India is way ahead of Pakistan on twelve of the TTCI’s fourteen pillars.




https://pakwired.com/tourism-competitiveness-where-does-pakistan-stand-at-the-global-index/

 

[Śakra]

We should be in the top 10 at least. India needs to do much more to improve!

 

[Viking 63]

what the hell do you expect from one of the most corrupt nation on earth.
210 million people=CORRUPT
Political leadership=CORRUPT
Bureaucracy both federal and provincial=CORRUPT
Army=CORRUPT
Courts= CORRUPT
this nation seriously needs to check and correct itself!
As we say in Urdu, saab ka kibla he bigrawa ha.

 

[FuturePAF]

Thinking positively, this means Pakistan has room to improve if it wants to. Management, investment, and a grand strategy could turn it around in relatively short order. we should start by improving sanitation. that helps everyone and decreases illnesses and generally paves the way for other developments. public restrooms that are clean and accessible in all major public areas, such as at bus stations, and major tourist spots. (just standing outside of the bathroom at Neelum river near the bridge into Azad Kashmir made me want to throw up). management of trash; starting recycling programs to reduce waste, and starting flower gardens in public areas similar to how Morrocco builds in touches of culture in their cities. small investments of care make room for the large plans.

 

[wiseone2]

what the hell do you expect from one of the most corrupt nation on earth.
210 million people=CORRUPT
Political leadership=CORRUPT
Bureaucracy both federal and provincial=CORRUPT
Army=CORRUPT
Courts= CORRUPT
this nation seriously needs to check and correct itself!
As we say in Urdu, saab ka kibla he bigrawa ha.

if you have beautiful country and friendly people it still might not matter