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Pakistan Car Sales (July-Oct 2015) and an analysis of the Automotive Industry
After the analysis on the US Car Sales (which is described and discussed in this thread (USA Car Sales Data - October 2015) along with some other developed markets) the folks at Management Punditz have come out with an analysis of the automotive industry in Pakistan (Detailed Article Link). Sharing a summary here.
Key Points
Top 10 Cars
Manufacturer Level Sales
A look at the top selling cars. (1 PKR= 0.63INR)
Toyota Corolla: Sold as 3 brands/variants
Suzuki Bolan
![](/proxy.php?image=http%3A%2F%2Fwww.team-bhp.com%2Fforum%2Fattachments%2Findian-car-scene%2F1441958d1448105295t-pakistan-car-sales-july-oct-2015-analysis-automotive-industry-pakbolan.jpg&hash=b76b2119783d34dabf921f89bc798688)
Suzuki Mehran
While the US and Europe models offered and Sales numbers made us go green with envy, this look at the other end of the spectrum is a reminder of how our car market has progressed and is continuing to progress over the last 15 years.
Sources:
-------------------------------------------------------------------------------------------------------
Article is from Team - BHP
Pakistan Car Sales (July-Oct 2015) and an analysis of the Automotive Industry - Team-BHP
@WAJsal @Slav Defence @Arsalan
After the analysis on the US Car Sales (which is described and discussed in this thread (USA Car Sales Data - October 2015) along with some other developed markets) the folks at Management Punditz have come out with an analysis of the automotive industry in Pakistan (Detailed Article Link). Sharing a summary here.
Key Points
- A lot of similarity with how the journey started. Suzuki signed a JV with the Pakistan Government in 1982 (Same as what they did in India with Maruti which was owned by the Government of India.
- Honda entered Pakistan through a JV in 1993. 2 years before India which happened in 1995 (as per this source)
- Toyota entered Pakistan in 1990 as Indus Motors. India entry was in 1997 with Kirloskar.
- The similarities end here. Over the past 10-15 years, the Indian market has caught the fancy of all the manufacturers while the Pakistan market is struggling with out dated products generations behind what the companies currently offer.
- Pakistan has a huge potential if government policies are favorable. It is world's 6 most populous country in the world (India stands second in this ranking and is almost 7 times the population of Pakistan).
- Pakistan's car sales is 1/20th that of India. Pakistan's monthly car sales currently stand at an average of 15000 units. Although the numbers are modest, the key fact is that this grew over 54% compared to last year.
- Reminder: India monthly sales is ~220,000 units. That is 15 times the Pakistan Sales. India population is ~7 times that of India.
Top 10 Cars
Manufacturer Level Sales
- As the charts show, the Pakistan market is carved among 3 players-Suzuki, Honda and Toyota. There are no major local manufacturers.
- Interestingly the Corolla is Pakistan's largest selling car with a monthly sale of 5000+ units.
- Hyundai seems to have no presence in Paksitan. Quite surprising considering that they are huge in India.
A look at the top selling cars. (1 PKR= 0.63INR)
Toyota Corolla: Sold as 3 brands/variants
- Corolla GLI 1.3 (63BHP/121NM/5 Speed Manual:4 Speed AT)PKR 16.25-18.25L
- Corolla Altis (90HP/154NM, 4 Speed AT, PKR 19.25L
- Corolla Altis Grande(103HP,173NM, 5 Speed Manual:CVT) PKR 20-23L.
- Only the top end Altis Grande gets one driver Airbag. No other variants get airbags. ABS is available.
- A high end vehicle. To compare, the entry level hatch costs around 600K. But feature list is poor.
Suzuki Bolan
![](/proxy.php?image=http%3A%2F%2Fwww.team-bhp.com%2Fforum%2Fattachments%2Findian-car-scene%2F1441958d1448105295t-pakistan-car-sales-july-oct-2015-analysis-automotive-industry-pakbolan.jpg&hash=b76b2119783d34dabf921f89bc798688)
- Pretty much the Omni Sold here
- Like the Omni, bare bones utility vehicle.
- 800cc,37HP/62NM
- Costs PKR 695,000 Onwards
Suzuki Mehran
![1441959d1448105295t-pakistan-car-sales-july-oct-2015-analysis-automotive-industry-pakmehran.jpg](/proxy.php?image=http%3A%2F%2Fwww.team-bhp.com%2Fforum%2Fattachments%2Findian-car-scene%2F1441959d1448105295t-pakistan-car-sales-july-oct-2015-analysis-automotive-industry-pakmehran.jpg&hash=f188229a36d4ebc9e5fea9fa8db3461c)
- The discontinued Maruti 800 sold here
- 800cc, 30HP/59NM/4 Speed Manual.
- Costs PKR 625,000 Onwards.
While the US and Europe models offered and Sales numbers made us go green with envy, this look at the other end of the spectrum is a reminder of how our car market has progressed and is continuing to progress over the last 15 years.
Sources:
-------------------------------------------------------------------------------------------------------
Article is from Team - BHP
Pakistan Car Sales (July-Oct 2015) and an analysis of the Automotive Industry - Team-BHP
@WAJsal @Slav Defence @Arsalan