What's new

IIFA Awards 2010 - Colombo, Sri Lanka

. . . . .
IN26_PTI3_19_2010_00_81598f1-400x281.jpg


---------- Post added at 06:53 PM ---------- Previous post was at 06:52 PM ----------

 
.
In an attempt by Bollywood to reach out to the world, the International Indian Film Academy (IIFA) Awards heads to a different country every year for their annual awards. If last time it was the exotic Macau, this year it’s the fascinating Sri Lanka.

IIFA awards and weekend will be held this year at the Sugathadasa Indoor Stadium in Colombo from July 2 to July 4. IIFA ambassador Amitabh Bachchan recently launched the voting for the awards in a public event. Talking about this golden opportunity Achala Jagoda, the country’s Tourism Minister, tells a financial daily that Sri Lanka competed with several other countries to host the event. And now as it finally emerges as an official host for this year’s award ceremony, it’s an “international achievement” for the nation.

IIFA started in the year 2000 with the first ceremony held in London at The Millennium Dome. With the aim to take Indian cinema worldwide, the awards in the past were held in countries like Malaysia, Singapore, The Netherlands, UAE, England, Thailand and twice in South Africa.


Location:Colombo, Sri Lanka - from July 2 to July 4.
 
.
Back
Top Bottom