Aston Martin Arrives in India

[bhagat]

MUMBAI -- Aston Martin joins Ferrari S.p.A, Maserati S.p.A and Volkswagen AG's Bugatti and Lamborghini units in India with the U.K.-based company Friday launching three models for the country's sports car enthusiasts.

"India represents a new opportunity for us," said Michael van der Sande, chief commercial officer at Aston Martin.

The company will sell the V8 Vantage, priced at 15.50 million rupees, the Rapide at 21.5 million rupees and the One-77 for 200 million rupees in Asia's third-largest economy that has already prompted Daimler AG, BMW AG, Audi AG, Bentley and Jaguar to introduce luxury cars for India's rising number of millionaires and billionaires.

"A decision to bring the Aston Martin brand to India is driven by a strong level of interest and enthusiasm from potential customers in an emerging luxury market."

Aston Martin Friday starts a dealership in Mumbai and will open a second dealership in New Delhi by the end of May.

Expanding sales in India and China have provided global auto makers new market opportunities with business in Europe and the U.S.--their primary markets--stagnating.
Aston Martin Arrives in India - WSJ.com

 

[SpArK]

Aston Martin launches Vanquish at Rs 3.85 crore - Auto - Cars - ibnlive

Aston Martin has launched the 2012 Vanquish in India. Priced at Rs 3.85 crore ex-Mumbai, the Vanquish is the most expensive Aston in the country, barring the ultra-exclusive One-77 at Rs 25 crore. Aston's fifth car in the country will be up against the likes of the Ferrari FF and Lamborghini Aventador.


Powered by a naturally aspirated 573PS 6.0-litre V12 engine and mated to a Touchtronic 2 six-speed automatic gearbox, the Vanquish races from 0-100kmph in a claimed 4.1 seconds and attains a top speed of 295kmph.
The Vanquish is available in 2+2 or 2+0 versions. It will be sold through Performance Cars, Aston Martin's exclusive Mumbai dealership.

Commenting on the launch of the Vanquish in India, Lalit Choudary, managing director of Infinity Cars Private Limited said, "I am delighted to be launching Aston Martin's newest and most technically advanced car yet – the new Vanquish. The new Vanquish mixes beautiful design with impressive technology such as the superb new infotainment system. This is the latest incarnation of everything Aston Martin knows, informed and developed from One-77. It is the ultimate Super Grand Tourer – confident and assured – and is the newest representation of power, beauty and soul."