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1 Million Motorcycles sold in 11 months

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Pakistan’s motorcycles output crosses million units in 11 months

By Mansoor Ahmad

The News

26th June, 2010

LAHORE: The production of motorcycles in Pakistan has crossed million units during the first 11 months of the current fiscal year, according to a study conducted by The News.
Pakistan Automobile brand members dominated by Japanese brands accounted for over 670,000 units during the first 11 months of the fiscal year and non-members mostly Chinese models produced over 400,000 units.
Chinese motorcycles are making fast inroads in the local market against the Japanese brands though Honda with sales of over 438,028 units till May this year followed by Yamaha that produced 113,288 units, according to the statistics released by Pakistan Automobiles Manufacturing Association (PAMA).
Even among PAMA members the next three largest producers are local brands using Chinese technology. Each of them produced more units than the Japanese brand of Suzuki. On the top is Hero that has produced 31,210 units till May and enjoys 4.5 per cent share in the PAMA production the data revealed.
The production of the company grew by 69 per cent against 18,388 units produced in 2008/09.
Only eight local, Chinese brands and three Japanese brands are PAMA members. The Chinese motorcycle producers have cumulatively produced over 114,000 motorcycles this year. However, a PAMA member said that around 45 non-PAMA producers are manufacturing around 450,000 motorcycles per annum. He said some of them have larger production than many PAMA members.
This year the total motorcycle production is estimated by the industry circles at around 1.1 million units. It was found that more than 56,750 Japanese motorcycles rolled in during the first 11 months of this fiscal year.
The local brands with the Chinese technology produced 514,000 units, including around 35,000 three wheelers, it said.
“The Chinese brands are increasing their market share rapidly,” said Dr Shahid Zia, a senior market analyst.
The high deletion in motorcycles has facilitated the local entrepreneurs to launch their own brands, he said, adding that the Chinese were more liberal in transfer of technology than the Japanese.
At the start of this century, 99 per cent of the market share was with the Japanese brands. Today, he said, the Japanese share has shrunk to 51.5 per cent, while the local Chinese brands have a share of 48.5 per cent.
He said that by the next year Chinese brands would have larger share in the market.

An industry expert said that Chinese motorcycles initially attracted customers because of lower rates. The Japanese initially ignored the threat from Chinese brands, but were then forced to revise downwards their prices. :cheers:
The Chinese brands have now proved their reliability and quality as well that has kept check on the rates of Japanese brands, he said.
Localisation of almost all parts has also made the local rates immune from the variations in the currency rates. He said Pakistan now has a reliable vendor base and the country might soon venture into exports of local brands.
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Good for us - We need more and more manufactures with lower prices so competition heats up and consumer get's the best price.I remember before PTCL DSL other ISP's used to charge arm and leg for DSL.
 
well, Japenese though having the largest stake in this market will eventually lose most part of their share with Chinese and Domestic technology. You see if you can buy Metro motorcycle for only 40k why will you buy expensive Honda motorcycle for 70k?

You can buy 2 Metro for the price of one Honda if you are willing to buy used one :lol:

Japenese earned a lot from Pakistani markets but now they are having tough challenge after the introduction of local and chinese manufacturers

Either ways prices are bound to go down for people's favourite Japenese motorbikes
 

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