In France the second largest vendor behind Samsung is Wiko, they are owned by a Chinese company called Tinno. Basically they tell Tinno what they need and Tinno show them some phones they make, Wiko choose one and then sell it under its own name and do the marketing and all by itself. Maybe...
Well most of Chinese smartphone makers do not sell outside China because Chinese market is big enough, but when they'll start selling abroad and investing in marketing they will take market shares. But why invest abroad when your domestic market is growing like mad ? Most of those who go abroad...