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Coca Cola Pakistan announces $50m investment for K-P plant

VCheng

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If Pakistani consumer tastes change, Coca Cola will make healthy drinks.

E.g., in Canada, both Coca Cola and Pepsi are competing for the scented carbonated water with Aha! and Bubly, respectively. Heck, even Pakistani companies can get on this market since it's relatively open still. Someone needs to make 'pop pani' in Pakistan.
Good point. Companies can only sell those products for which there is demand. In Pakistan (as compared to the example you give for Canada), many prefer regular sodas with sugar over diet or other alternatives by choice.
 

akramishaqkhan

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Coca Cola İçecek (CCI) Pakistan has announced that it will invest $50 million as it sets up its seventh production plant in the country in Haripur District, Khyber-Pakhtunkhwa (K-P).

A delegation of CCI Pakistan, including general manager Ahmet Kursad Ertin, met Prime Minister Imran Khan, and announced the investment for the greenfield project the company plans to set up in Haripur, K-P, some 60 kilometres away from the federal capital Islamabad.

“This will be CCI’s 7th production facility in the country,” a statement issued on Wednesday by the company said. “Construction of this new state-of-the art plant site is scheduled for completion by the first quarter of 2022. It will mainly cater to the beverage needs of northern Pakistan.

“The proposed project will not only bring investment but also create direct and indirect employment opportunities as well as revenue generation for the government.”

During the meeting, Ertin pitched the company as a “leading member of the Pakistan-Turkey Business Council and one of the largest private Turkish investors in Pakistan”.

A report on the socio-economic impact of CCI’s business was also presented to the prime minister.

In a tweet in April, the Pakistan Tehreek-e-Insaf (PTI) government announced that K-P is open for business and investment and that Coca-Cola would establish a bottling plant in Haripur. However, the size of the investment was not disclosed at the time.

We dont need this crap of a product in our country. It has an environmental impact on a number of fronts, water being the key one. Will coke also invest in a hospital to help fight the onset of diabetes, as well as plastic waste removal. Without these two elements Pakistan should not be too keen on such investments, especially where they repatriate their profits. Over the long run this is a net net loosing proposition.
 
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Actually, the thread is about a $50 million investment. I wonder how many direct and indirect jobs would benefit many families?
This will have huge positive impact on the local economy in Haripur and helpt to mitigate the loss of TIP. While some members here are taking the usual cheap shots the reality is we all know fizzy drinks are bad. But so are the Pakistani national obession with deep oil fried foods. Everything is just dripping in oil and then you have the national craze for sweet mitai which are literally lumps of poison in garish colours. The amount of bad fats, sugars are leading to diabetes epidemic.

As you walk the steets poison is on sale everywhere. Shops, make shift carts, tents or even one man standing next to his poison stall tells us the national craze for sugar, salt, oils - mostly lethal oils like palm. In this environment coke is just one drop ina sea of poison but people here only see fizzy drinks as the problem.

I would even go as far as to say mangoes are lethal. They are not particularly high in nutrional value but are loaded with poisonenous sugars. These mangoes are not natural as they have been selectively bred to increase their sugar content. While eating in moderation is acceptable but I have seen people gorging on mangoes.

I guess the country will have to go through diabetic, heart disease etc epidemic for culture of healthy eating to begin modulating what is eaten.

Sweet taste of death! This must have astronomical levels of sugar and cholosterol with absolutly no nutrional value.

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N.Siddiqui

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Do we give people the right to make their own choices of what to eat or drink, or do we mandate such options by law?

Do these MNC's have the right to play with the health of people and create all sorts of health related disaster in Pakistan and elsewhere...

The reason these companies are moving to Pakistan, India and other third world countries is due to the high awareness about the health hazard Coke and Fizzy drinks creates, in US, Canada and EU...and the restrictions (in ads) and other rules and regulation in these countries.
 

VCheng

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Do these MNC's have the right to play with the health of people and create all sorts of health related disaster in Pakistan and elsewhere...

The reason these companies are moving to Pakistan, India and other third world countries is due to the high awareness about the health hazard Coke and Fizzy drinks creates, in US, Canada and EU...and the restrictions (in ads) and other rules and regulation in these countries.
The MNCs can only operate according to the legislative environment including government approvals. Such an investment must have been vetted and approved by the competent authority in Pakistan, so your objections rightfully should be directed at them, not the MNC.
 

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