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Amazon eyes expansion in Pakistan e-commerce market

ghazi52

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Mar 21, 2007
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After Amazon, Facebook Has Launched an Online Marketplace For Pakistan: Razak Dawood

Almost a month after announcing that the e-commerce giant Amazon has added Pakistan to its official sellers’ list, Advisor to the PM on Commerce, Abdul Razak Dawood, has acknowledged another ground-breaking revelation for the country’s strengthening connection with the global market.

“I am happy to see that, after amazon, Facebook has recently launched a marketplace for Pakistan, it will encourage small entrepreneurs to sell online. Such opportunities during COVID-19 could be a lifeline for micro-enterprises”, remarked Dawood in a tweet.

He further acknowledged the impact of Facebook integrating its business offering with Pakistan’s emerging traffic and particularly mentioned the significant role that it could play for “women entrepreneurs who want to engage in the market by buying and selling in the community of friends, family, and networks. The first step towards eCommerce”.


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ghazi52

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Mar 21, 2007
82,105
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135,492
Country
Pakistan
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United States
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Pakistan is now 3rd Biggest growing market on amazon's global seller. Thousands of sellers from Pakistan joined the Amazon marketplace just one year after Amazon added Pakistan to its sellers list. Pakistan now has more sellers than from India, Vietnam, the United Kingdom, or Canada.

Amazon added Pakistan to the countries allowed to sell on its marketplace in May 2021. Talks between Amazon, Pakistan’s Ministry of Commerce, and the National e-Commerce Council began in 2020. A year after Pakistan’s first e-commerce policy included adding Pakistan to Amazon’s list.

Pakistan is currently the No. 3 top country among new sellers that joined Amazon’s marketplace in the U.S. in 2022. The U.S. and China top the list. The thousands of Pakistani sellers dwarf in comparison to the two largest locations, but that’s more than the rest of the countries in the world, including export hubs like India and neighboring countries like Canada.

Rank Seller Country:

1 United States
2 China
3 Pakistan
4 United Kingdom
5 Turkey
6 Canada
7 Vietnam
8 India
9 Brazil
10 Japan

Eventually, those sellers will contribute to the $23 billion in Pakistan exports. For example, cotton textile production and apparel manufacturing are Pakistan’s largest industries. However, many of the sellers that joined so far appear to be drop shipping from manufacturers in the U.S. If they succeed, like early merchants from China did, local industry will develop even more to get the next businesses onto the marketplace.

Source: Marketplace Pulse
 

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