ashok321
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MUMBAI: At a time when the luxury car market is slowing to a crawl, Stuttgart-based Mercedes Benz has posted higher than expected 27 per cent growth in the first quarter of the calendar year. Buoyed by the demand for its cars, the German carmaker's Indian subsidiary has sounded headquarters for higher allocation in 2014.
The company already has three months waiting period for its sports utility vehicles ML and GL Class including its luxury saloon S Class. With six more cars in pipeline for 2014 including the lines of CLA compact sedan, the company is aiming at strong double digit growth for 2014 On the sidelines of the launch of luxury SUV GL 63 AMG (at Rs1.66 crore) in Mumbai, Eberhard Kern, MD of Mercedes Benz told ET, "We sold over 2,500 units in the first quarter, which is the best quarter ever from Mercedes Benz India's perspective. From the business perspective, it is ahead of our expectation.
It is not easy to get allocation, Mercedes Benz is doing well across the globe, and we are competing with other regions to get increased allocation." This good performance is on the back of strong 32 per cent growth in 2013, wherein Mercedes Benz sold over 9,000 units and regained its number two spot ahead of BMW. Its Ingolstadt-based rival Audi bagged the number 1 position with sales of over 10,000 units last calendar year. BMW posted a decline of over 20 per cent to 7327 units in 2013.
Who says India is poor?
Read more at:
Riding on growth, Mercedes India asks for higher allocation of vehicles in India - The Economic Times
The company already has three months waiting period for its sports utility vehicles ML and GL Class including its luxury saloon S Class. With six more cars in pipeline for 2014 including the lines of CLA compact sedan, the company is aiming at strong double digit growth for 2014 On the sidelines of the launch of luxury SUV GL 63 AMG (at Rs1.66 crore) in Mumbai, Eberhard Kern, MD of Mercedes Benz told ET, "We sold over 2,500 units in the first quarter, which is the best quarter ever from Mercedes Benz India's perspective. From the business perspective, it is ahead of our expectation.
It is not easy to get allocation, Mercedes Benz is doing well across the globe, and we are competing with other regions to get increased allocation." This good performance is on the back of strong 32 per cent growth in 2013, wherein Mercedes Benz sold over 9,000 units and regained its number two spot ahead of BMW. Its Ingolstadt-based rival Audi bagged the number 1 position with sales of over 10,000 units last calendar year. BMW posted a decline of over 20 per cent to 7327 units in 2013.
Who says India is poor?
Read more at:
Riding on growth, Mercedes India asks for higher allocation of vehicles in India - The Economic Times
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